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Super Bowl: Scenes and seen

admin — Mon, 08 Feb 2010 16:24:38 +0000

Super Bowl: Scenes and seen
Pete Townshend is used to playing in front of stadiums filled with rabid fans who know every note of The Who’s songs. He didn’t get that at the band’s halftime performance, but he’s OK with that too.

How Your Biometrics Can Make Super Bowl Ads Better

admin — Fri, 05 Feb 2010 02:52:52 +0000

How Your Biometrics Can Make Super Bowl Ads Better
Can neuroscience research firms unleash the data revolution for television advertising? Several companies are trying to do just that — and a Wired.com reporter donned one firm’s biometric outfit to see what his heart rate and hand sweat could say about his taste in YouTube video clips and commercials.

2010 Super Bowl XLIV tech guide

admin — Thu, 04 Feb 2010 12:25:06 +0000

2010 Super Bowl XLIV tech guide
Super Bowl XLIV may be all about the New Orleans Saints crunching heads with the Indianapolis Colts on the field, but unless you’re sitting in the stands in Miami with a pair of binoculars, you’re going to need to some tech to get there.

Amid Super Bowl hoopla, fight over ‘Who Dat’

admin — Mon, 01 Feb 2010 02:10:13 +0000

Amid Super Bowl hoopla, fight over ‘Who Dat’
NEW ORLEANS, LA — Who owns “Who Dat?” Some T-shirt makers are asking that question after they were hit with cease-and-desist letters from the NFL demanding that they stop selling shirts with the traditional cheer of New Orleans Saints fans.